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Thursday, March 27, 2014

How to Optimize Your Content

These days, it isn't good enough to simply create content and have tons of traffic come to your site. Instead, you have to optimize that content, share it with others and hope that you can have it go viral. If you are just starting a new blog or website, it may be a good idea to go on a promotional tour to help your site gain some visibility.

How to Choose Keywords

The first thing that you should do before starting a site is choose the keywords that you want to target. Which words do you think people are going to use when searching for your site? While you don't have to get the keywords exactly right, you should use those words as a basis for your content. Ideally, you will use your desired keywords once for every 100 words that you write. Getting Your Content to go Viral

How do you get your content to go viral?

The best way is to create content that lends itself to being shared. Lists, quotes and other content that is easy to digest will tend to get shared more than a post that is full of text. Infographics are great for those who are looking for their content to go viral to increase awareness of your site. You also want to make sure that you are creating follower lists on social media of people who are actually interested in an engaged with your content. Otherwise, there is less of a chance that people will want to share your content.

How to Optimize Your Content

Are you looking for ways to optimize your content to help it get found by those on search engines or social media in an organic way? Aside from keywords, using correct title tags as well as meta descriptions can go a long way. A title tag is a H1 through H6 tag that helps a search engine determine how your site is structured.

A local SEO services company may be able to help your company optimize content to expose it to as wide an audience as possible. When your content gets in front of more people, it can make it easier to convert those visitors into customers or loyal followers of your brand. Disclaimer: The idea written in this guest post is solely by the author not mine.


rosemarie

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